MADAR X TNL OOH
Madar collaborated with Upfront our sister company and The North Life OOH to launch a large scale OOH campaign reinforcing its brand presence across Lebanon. Upfront managed the nationwide rollout, while North Life OOH executed the campaign throughout North Lebanon, securing premium, high-visibility locations across the region. In a competitive market, the campaign emphasized Madar’s superior quality as its defining strength, delivering strong exposure and solidifying the brand’s position across Lebanon.